Campaign analytics

Watch your campaign while it runs

A live board for every campaign: who's being dialed, who connected, how leads are scoring and what it's costing — updating in real time, down to the rupee.

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Diwali offer campaign
Example campaign · live board
RUNNING
412
dialed
208
connected
57
qualified
₹486
spent
Funnel
Dialed412
Connected208
Qualified57
Cost / connected call₹2.34
Cost / qualified lead₹8.53
Lead breakdown
Hot
57
Warm
84
Cold
51
Not interested
16
Anita Desai3m 12sHot
Vikram S.1m 48sWarm
Rahul P.0m 22sNot interested
Meera K.Calling…

Illustrative campaign — your board fills with your own calls, scores and spend.

What you get

Numbers that answer questions

Campaign analytics isn't a vanity dashboard — each view exists to answer one operating question: is this list good, is this script working, is this spend worth it.

Real-time, not refresh-time

The campaign board streams updates over SSE — each call's status flips live as it's dialed, connected and scored. No F5, no waiting for a nightly report.

A funnel you can act on

Dialed → connected → qualified, on every campaign. Low connect rate? Fix your list or timing. Low qualify rate? Fix the script. The funnel tells you which.

Spend tied to outcomes

Cost per call and cost per qualified lead, computed from actual wallet deductions — so you know what a hot lead really costs you in ₹.

Transcripts one click away

Every number on the dashboard drills down to the conversation behind it. Full transcripts and AI summaries, saved for every call.

The point

From call log to decision in one glance

During the campaign

Watch connect rates and spend live. Pause, adjust or let the auto-retries work — you're never flying blind.

Right after

The funnel and lead breakdown show what the list was worth. Cost per qualified lead tells you whether to buy that list again.

Next morning

Open the hot column, read the AI summaries, make the callbacks. The dashboard already did the triage.

Run your next campaign with the lights on

Launch a campaign and watch the funnel build itself, call by call.

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